Postcard Printing.
Full-color postcards on premium cardstock for direct-mail campaigns, real estate, events, and brand promotions, with an immediately visible message and no envelope to open.
What It Is
Postcards are rigid printed cards, typically double-sided, designed for mailing, display, or hand distribution. Their message is immediately visible because there is no envelope to open. We produce postcards in standard and custom sizes on heavy cardstock with full-color printing, optional UV coating, and direct-mail preparation.
Popular Specifications
Common configurations we produce every day
| Spec | Options |
|---|---|
Cardstock | 250–400gsm coated or uncoated |
Sides | Double-sided full color (standard) |
Size | Common: 4×6 in, 5×7 in, 6×9 in, 5.5×8.5 in, A5, A6 |
Finish | Gloss UV coating, matte coating, or uncoated |
Color | Full color CMYK both sides |
Mail-Ready | Optional addressing area, barcode clear zone, indicia placement |
Coating | Aqueous coating (standard), UV coating (premium) |
Best-Value Quantity | 1,000+ postcards |
Why This Product Works in Bulk
Key benefits that make this format ideal for volume orders
Immediate message visibility
Because there is no envelope to open, the headline and offer are visible as soon as the recipient handles the postcard.
Cost-effective direct mail
In many markets, postcard postage and low per-piece printing costs can make this an economical direct-mail format.
Premium card quality
Heavy cardstock with optional UV coating creates a durable, professional piece suited to mailing and hand distribution.
Instant message delivery
The visual side captures attention; the text side delivers details. Two sides working together create a complete marketing message.
Versatile applications
Postcards support direct mail, trade show handouts, save-the-dates, product launches, real estate listings, and event invitations.
Common Use Cases
Who orders this product and what they use it for
Direct Mail Marketing
Promotional campaigns, sales announcements, and brand awareness postcards for mail distribution.
Real Estate
Just-listed, just-sold, and open house postcards for targeted neighborhood mail campaigns.
Events & Invitations
Save-the-date cards, event invitations, and conference promotional postcards.
Retail & Restaurants
Grand opening announcements, seasonal promotions, and loyalty program cards.
Travel & Tourism
Souvenir postcards, travel promotion, and destination marketing materials.
Customization Options
Mix and match to create your perfect product
Frequently Asked Questions
Answers to common questions about this product
4×6 inches is the most common and economical size for direct mail. 5×7 and 6×9 give more space for messaging and visuals. Check postal regulations in your target market for size and thickness requirements.
We commonly recommend 250–300gsm for standard postcards and 350–400gsm for a more substantial feel and additional durability.
Gloss UV coating makes colors pop and is the most popular for marketing postcards. Matte coating reduces glare and feels more sophisticated. Both protect the card during mailing.
We prepare postcards with proper addressing areas, barcode clear zones, and indicia placement. For actual addressing and mailing, we coordinate with your mail house.
Postcards make the message visible without an opening step and can be economical to print. Mailing eligibility and postage depend on the destination, dimensions, weight, and postal service.
What We Need to Quote
- Postcard size
- Cardstock weight
- Coating preference
- Single or double-sided
- Quantity
- Mailing preparation needed?
- Any special features
- Delivery destination
Artwork Checklist
Not sure about specs? Email us what you have and we'll run a free prepress check.
Related Pages
Ready to start your project?
Send us your specs. We normally reply with a clear quote within one business day.